Game Changers

Your Magic Profit Levers

– 4 ‘Game Changers’ to increasing Profits Instantly Without Working Harder

When You're Done, You'll Walk Away With The Exact

Models That Have Helped Businesses Just Like Yours Achieve Up £400k+

...And A Step-By-Step System On How To Implement Them With Your Team.

There’s a myth floating round about growing your recruitment business

...a dangerous myth that could have DISASTROUS consequences for anyone who believes it.

Want to know what it is?

It's the myth that scaling and growing your business is going to be even harder work, because in order to scale you need more new business, more staff, more time… more of everything…

Right now there are thousands of business owners, directors and managers out there...

...who have no idea how much they are being held BACK by thinking that better results, more productive team members, and a track record of superior results for your clients is going to be really hard work.

It's sad, but true. Most business owners are so caught up in the day to day chaos that ensues when running a recruitment business sorting out problems, delivering to clients, chasing new business, managing cash flow, that they miss the £££££££ sat right under their noses that is already there.

They’re so busy working ‘IN’ the business that don’t realise that they are wasting thousands of £££££ each day on EVERY SINGLE placement, job and candidate interviewed by them or their team….

But how do you double or triple your profits without getting more business, more staff, more time?

Fortunately, that's exactly what you're about to learn...

FACT: You only need to focus on ONE or TWO key areas in your business to rocket your results (50% - 250% growth) quickly…

The BEST and TOP Performing Recruitment Businesses Only Focus On Their Key Profit Levers… (And know exactly what they are, how they are doing and what needs tweaked in those areas to leverage results quickly)

I'm not going to sell you on the importance of knowing what your profit levers are. If you're here, you already know it's an essential aspect of any recruitment business, because being a master at these profit levers:

  • Is one of the highest ROI activities in your business…
  • Engages & nurtures both clients and candidates to generate new leads and sales…
  • Can be automated so that you can literally set the process up once and leverage off it time and time again….

In other words, profit levers deliver better quality service, candidates and results for your customers and your team… and as long as you have a team, it can do all this on autopilot. So that's why businesses need to know and implement the Profit Levers.

There's just one problem: Most business owners don't know what they are or how to get their team doing them.

That’s where the Profit Levers come in.

When we teach you how implement the 4 Profit Moves; Most Place-able Candidates, Inch Wide – Mile Deep, Gold Jobs and Fee Increase, you will be able to help your team generate better quality jobs, more leads, sales and engagement from their clients and candidates.


"Your Magic Profit Levers – 4 Keys to increasing Profits Instantly Without Working Harder"

This master class online training will give you full command of 4 Profit Levers – the models that have helped businesses just like yours achieve up £400k+.

While simple, these strategies have had a dramatic, positive change on the recruitment industry… and have helped business owners, founders, and directors experience results that they never thought possible.

What You'll Learn In These 4 Courses

How to increase your fee level congruently and confidently by as much as 10%

– so your team are able to ask for the fees that they deserve each and every time

Get your team bringing in and working on the right jobs each and every time without you having to micro manage them

- which gives you between 1 – 3+ extra placements per consultant per month

Get crystal clear on your niches, specifically your ideal clients and candidates

- that can increase your number of placements made and average fee by 50% of more within 4 weeks or less

Confidently say goodbye to time wasting or low value activities and customers

- that gives you back an extra 2 – 6 hours per person a day per day!

Know exactly the ONE area to focus on that can double or triple your results

- more importantly exactly what you need to do with your team to get them to change

Uncover the leaky holes you’re currently unaware of in your business and with your team

- that are costing you ££££££ hundreds of thousands of pounds each year

Earn more, work less, work smarter and feel happier… that’s for you AND your team!


...and much, MUCH more!

Game Changers

“I'd say that Nicky is an amazing mentor. She's able to deep dive into your business in a very short period of time and able to pick out the key drivers for your business and the areas where you need to change. There might be small changes, there might be large changes, but those changes that she encourages you to implement will have a dramatic impact on where your business goes and what it does.”

Mike Jones

MD - Codex

“Before working with Nicky, my monthly billings were averaging
around £6k-£7k per month. She really drilled down into the areas that were troubling me and fixed the issues from the foundations. In the last three months I have quadrupled my average billings at £25k a month”

Jamie Rogers

Assosicate Director– Venturi Group

Game Changer Course Details


In these 4 training programmes over 3.5 hours you'll learn everything you need to know about getting better results consistently, more productive team members and a track record of superior results for your customers.


Game Changer - RockIT Your Jobs Filled

Lesson 1: Welcome
Lesson 2: My Gold Jobs
Lesson 3: Should I Work This Job?
Lesson 4: Gold Jobs From the Start
Lesson 5: Getting Continued Success
Lesson 6: JFDI & Wrap-up


Game Changer - RockIT Your Fees

Lesson 1: Introduction to Fee Increase
Lesson 2: Map Your Process
Lesson 3: Know Your Value
Lesson 4: Set Your Fee
Lesson 5: Communicating Your Fee
Lesson 6: JFDI & Wrap-up


Game Changer - RockIT Your Candidates Placed

Lesson 1: Welcome to MPC
Lesson 2: Define Your MPC
Lesson 3: Find Your MPC
Lesson 4: The Approach
Lesson 5: Finding Clients
Lesson 6: Packaging Your Candidate
Lesson 7: JFDI & Wrap-up


Game Changer - RockIT Your Niche

Lesson 1: Inch Wide – Mile Deep
Lesson 2: Less Is More
Lesson 3: Find Your Niche
Lesson 4: Turning Coal Into Diamonds
Lesson 5: Slip Streaming
Lesson 6: JFDI & Wrap-up

First 3 Months Group Q & A Coaching Calls ($268 Value)

If you need any extra help to implement the training, then simply send in your questions and I’ll walk you through any problems you’re having to help you come unstuck fast!

Every Template, Script and Check List You’ll Need ($1355 Value)

Here you can connect with other like minded Game Changer members as you work through the Game Changers – this is an extremely valuable resource since you can find immediate answers to your questions, access to other resources and tools that have been tested and make a big difference…and fast help from our growing community.

Bonus ticket to our live event - RockIT Your Leadership and Game Plan Event ($542 Value)

2 Day intensive training. Day 1 we’ll help you uncover the hidden resources you have locked inside to become a great leader, the tools you need to step away from selling and increase your results without increasing the demands on your time and your constant involvement. On Day 2, we will work with you to put together your ‘Recruitment Success Game Plan’. A simple yet detailed plan, designed to help you “chunk down” your journey into achievable milestones so that you can grow and scale your business, year on year, by 30%-50%+ over the next 12 – 24 months. This event is a life changer…. Be prepared to be blown away when you discover how good you really are and what is truly possible!

What You'll Get:

When you enrol today, you'll receive instant access to all 4 Game Changers:

  • RockIT Your Jobs Filled
  • RockIT Your Fees
  • RockIT Your Candidates Placed
  • RockIT Your Niche
  • 26 Video Lessons
  • 35 Handouts
  • First 3 Months Group Q & A Coaching Calls
  • Every Template, Script and Check List You’ll Need
  • Private Online Networking Exclusively for Game Changers Members
  • Bonus ticket to our live event

Course Details:

  • Tuition: £997+VAT ($1299)
  • Level: Intermediate/Advanced
  • Setting: Online/Virtual
  • Course Length: 3.5 Hours
  • Expected Completion Time: 2 - 7 Days
Game Changers

How It Works


There are 4 Game Changers to work through – 3.5 hours of intensive training. Each Game Changer has 6 lessons and exercises to complete. I would recommend picking one Game Changer to start with and complete in full with your team before
moving onto the next one…

Book Time With Your Team to Complete the Training Together – 2/3 hours in total

When Game Changer Completed in Full - Pick Another Game Changer to Implement

Just £997+VAT ($1299)

Who Should Get The Game Changers?

Recruitment Business Owners, Directors, Managers and Independent Recruiters who:

Are working themselves to the bone, feel stuck and are frustrated that they are not getting the results they want

Want to work smarter rather than harder and don’t know where to start or how to get their team following them

Are still the main biller and want the team to step up but are frustrated that you can’t get them billing the same level as you.

Are serious about building a top performing team, but have never had any formal training on how to grow your business and have run out of ideas of what to do

Have a small business but are now ready to grow your team and wants to set your business up properly from the start…

Want to find an easier and quicker way of scaling your business to 7 – 8 figures.

If you’ve read this far, chances are that this is resonating with you and you can see a lot here to gain from being here....

Why Should You Get Game Changers?

If you are struggling with any of the following problems, Game Changers will help you…

I know what needs to be done – can’t get my team to do it….

Knowing what to do and getting your team bought in to it are 2 very different things and this is where most people struggle…. The reason why, they are a great sales person, not a coach / trainer….. That’s why we literally will walk you step by step through the process and give you the exact exercises that you need so you can implement the changes with your team so that they not only buy in, but make the changes quickly….

My team are underperforming, jobs and candidates coming in – but just not hitting targets.

This is something I see all too much – and it’s so frustrating for a business owner, because you can see the pounds leaking out the door….. The good news is that this can change quickly when you add in a few key processes that are easy to implement and that is what we are going to show you how to do in our workshop…. You will be able to take an under performer to making placements within 14 days or less (as long as they have the right attitude)

You are still the biggest biller and frustrated that you can’t get your team billing to the same level as you.

You are not alone…. This is such a big problem for so many recruitment business owners that can send you into a whole heap of overwhelm and burnout…. People really struggle to step away from the tools because they are worried what will happen to cash flow if they stop billing because they’ve run out of ideas of how to get their team billing consistently. The good news is that there is a way to step back from billing AND get your team performing consistently too – and its not what you’d think…. We will show you a way to structure the team so that you get your life back and your team start performing without you having to micromanage them!

I’ve never stopped to look at what’s really working in my business, because I don’t know where to start….

This is really common – it’s a point of analysis paralysis… well the good news is that is one of the key reasons we have put together our step by step profit lever process – based on our years of experience we know exactly what you need to be tracking and this is what we will show you to do in the workshop…

We are working on fees from 12 %– 18%. Because my team doesn’t know how or are not confident to ask for a higher fee level

So many recruiters struggle because they don’t know how to ask or actually relies the value of your offering which is why they get fearful when stating the price. Now we aren’t going to teach you how to suck eggs in terms of selling – because you are already a mast seller, what we will be doing is to show you is how to teach your team what they need to do so they are confident and can
ask for the fees that they are worth each time.

We are covering a whole how of different types of roles / vacancies – because a) we need the cash and b) our clients as asking us and we don’t want to say no in case they go to a competitor….

This is a tricky one its hard to say no to money… the thing is that by saying yes to this means that you are saying no to financial freedom and a more balanced business… In this workshop we will help you to get clear on what to say yes and what to say no to – that honors both parties (i.e. you and the client) and how to do it in a way that is congruent and leaves the  relationship solid with the client.

We are relying on one big client that is giving them most of their business

This is great when the sun’s shining, but if they suddenly stopped recruiting you are going to be up a creak without a paddle…. We will show you in this workshop how to identify exactly who you need to target and how to win other key clients that will protect your business and mean you are more in control.

Tom Morris

If you have a business that has yo yo billings and your team are not billing at the level you do and you are frustrated that the business isn’t growing how you want then I would recommend the Become a Great Recruitment Manager Training Programme.

You will have the business you want if you do what Nicky says. If you take on board what is right for you and your business, you will end up with the company that you want provided you go with an open mind.

Nicky is a genuine person and talks plain language which I like. She doesn’t tell you how to spend your money or what to do, but makes you consider the choices that you make and whether they are right for your business. At times Nicky was quite frank and sometimes disagreed and I appreciated her directness and being challenged. When you own your own business you aren’t used to people standing up to you.

Thе words ‘debt’ and ‘gratitude’ come to mind when I think about what Nicky has done for me and the TDM Group. She is one of the 5 most influential people in my life. Without a shadow of a doubt I would never be where we are now, I think I’d still be churning along as Tom’s merry band of men.

Tom Morris


Register for the ‘4 Magic Profit Levers’ Work Shop - Click Button Below...

Game Changers

About Your Instructor

Nicky is founder and MD of Centred Excellence. A visionary, business leader and entrepreneur, Nicky has over 18 years experience as a highly regarded mentor, consultant, strategic planner and coach to entrepreneurial individuals and groups.

Working with specialist recruitment companies in the UK, Europe and Ireland, Nicky helps Recruitment Business Owners and Senior Managers to get significant shifts in their results (50% – 250% increase with most companies within 6 – 12 months) through strategic coaching, leadership and management training and performance coaching.

Nicky is also skilled Master Practitioner in NLP (Neurolinguistic Programming) and psychotherapist and works with clients to affect personal change that significantly increases their impact, results and motivation.

Throughout her career, as well as being an ex-international rugby player, Nicky has managed and grown large recruitment teams as well as remaining heavily involved in hands-on recruiting both contingency & executive search. Nicky has first hand experience of exactly what it’s like and how demanding it is to build and scale a recruitment business from scratch.


Frequently Asked Questions

Q: What sort of recruitment companies will this course work for?

Every type of recruitment agency or search firm can use this course from any specialism or industry. The most important thing is that you have a current base of clients and some live jobs and candidates on your books that you’re working with (even if they aren’t your ideal customers).

Q: How long does it take to finish the course?

Each Game Changer lasts approximately 1 hour – however you’ll see the real results from the exercises after each lesson. I would allocate between 30 mins – 60 mins to complete each exercise as the implementation holds the gold… I would recommend that you pick one Game Changer to start with and implement fully before moving onto another. Most people choose the Gold Jobs Game Changer initially.

Q: Is there a guarantee?

If you don’t feel that the immediately actionable, cutting-edge information you get in this training is worth at least double the price you paid, all you need to do is let me know and I will promptly refund every bit of your investment.

This guarantee means that you’re taking on absolutely no risk when you click the button above and secure your spot right now. So you’re gaining knowledge and strategies that can help you double or triple your results quickly (and take the stress out of recruiting), but you get to rest easy knowing that your investment is secure.

Q: Will I get access to Nicky and Katy?

As part of the programme, you get access to 3 monthly virtual
Q&A calls which means that you can ask Nicky and Katy any
question you like….Also your access to the FB group means that you can ask questions at any time that normally get answered within 24-48 hours.

5 Reasons Why You Should Get This Course

100% of people that implemented what they have learnt on the programme have seen at least a 12% return on each pound they have spent with us. We also have clients that have experienced 43% return on each pound spent. (£3500 spent =£800,000 increase ROI).

Over 80% people that have attended our programmes in the last 3 years have either doubled their turnover or added an extra £150k+ net profit to their bottom line.

100% of people that implement what they have learnt in the programme have seen an increase in results within 4 weeks or less.

98% of people said that they would recommend the programme to others.

90% of the clients on this programme have been struggling to figure out how to grow their business for at least 4 years, (some for as much as 7 years). 95% of these people either doubled or tripled their turnover within 12 – 18 months…

Join Game Changers Today!

Game Changers

Your Money Back Guarantee

If you don’t feel that the immediately actionable, cutting-edge information you get in this training is worth at least double the price of admission, all you need to do is let me know and I will promptly refund every bit of your investment.

This guarantee means that you’re taking on absolutely no risk when you click the button above and secure your spot right now. So you’re gaining knowledge and strategies that can help you double or triple your results quickly (and take the stress out of recruiting), but you get to rest easy knowing that your investment is secure.

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